November 25, 2012

There & Back Again

The spotlight is on the coolest little film-making capital in the world as the scene is set for the world premiere of The Hobbit: An Unexpected Journey on the coming Wednesday. Take a look at the venue – the Embassy Hotel in Wellington. Anyone well acquainted with Peter Jackson and his films will have absolutely no doubt as to the magic that will be spun. I’ve been following this movie very closely. Given my fascination for J.R.R. Tolkien’s writing and the sheer number of times I have read ‘The Hobbit’, it was impossible not to keep a tab on Peter Jackson’s Facebook  page and the Hobbit Blog religiously and get excited with…

November 10, 2012

No Place Like Home

I feel my eyes well up every time I hear this song.  Unplugged or not. Regardless of the growing belief that getting out is the only way forward, how far can you really run from home? If only Shahrukh, Ashutosh Gowarikar and A.R. Rahman realised that this movie and its songs were one of their best works, they would have attempted a reunion.  I don’t know how they got it so right, but I am one who looks out of the air plane window when I land in India and feels a magnetic sense of belonging. Despite everything. Its a fierce duel of the heart and the head.

August 28, 2012

Time Of Our Lives

To think of it, seems like only yesterday that I walked into the office of a rather unknown firm – a R & PM Edelman. I had never heard of them, not before I had begun organising internships for my public relations batch at college. By the end of the college year, in a whirl, I had interviewed with them, got selected and chose Gurgaon as a desired geography. Although most of the ‘why’ behind Delhi NCR is now blurry, I do clearly remember day one at Edelman. A neatly tucked office, with not more than 20 people. The six of us who had been recruited from SIMC were seated on…

June 25, 2012

Bleeding Hart

It has been a really long time since I sat down and actually enjoyed football. I can clearly recall how the parents and I would sit down after dinner to watch the late matches of some FIFA World Cup. Baba would take a print out of the schedule and I would dutifully update it. The 2010 World Cup was an absolute blur and owing to my rubbish Gurgaon PG I didnt even catch the finals. Ever since I kind of lost track. The occassional twitter feeds informed me of the names, the legendary goals, how the club were faring and how Brazil 2014 might just be an absolute washout! Ankita who manages communications for…

April 24, 2012

Conquest Of Paradise

A few days ago I was curiously reminded of a video that was most regularly played before guest lectures and important occassions during my post graduation. It was one of those rare five minutes in the college auditorium, where the parade-like music thumped and there was pin-drop silence. I have often noticed that the passion and inspiration that sport brings, are hardly matched by any other. Be it the Indian blockbuster Chak De! India or the more recently discovered Hollywood flick Goal! The Dream Begins, I have been in awe of stories of common people rising up fro the dust and using the strength of their love towards the sport to push…

April 19, 2012

All About Ads

To quote our CEO, videos are the future. The visual content grabs attention like no other and has the advantage of imagery as well as music – making the whole package difficult to miss and remain etched in memories of its target audiences. This is a collection of five advertisements which have left me enthralled, and I couldn’t help but add them to my You Tube favourites. “Thank You, Mom” Procter & Gamble Canada, launched their nationwide P&G Thank You Mom campaign yesterday, in celebration of 100 days to go until the Opening Ceremony of the London 2012 Olympic Games. The campaign recognises and celebrates mothers behind athletes by thanking them for…

December 2, 2011

Reel Christmas

The last month of 2011 has begun and it looks rather promising on the entertainment front! Although for most, in India, Christmas is not really a huge deal – we have our own set of elaborate festivities to deal with. I’ve never seen or been a part of authentic Christmas celebrations – the ornate trees, carols, the traditional meals consisting of roast turkey, served with roast potatoes, parsnips; not to forget the glorious plum cake and Christmas pudding! Most of these are yet only a reflection of my imagination shaped by the beautiful words of Enid Blyton, Hans Christian Anderson, Charles Dickens and JK Rowling among others. How I would…